About Me
I am a UI/UX Designer based in North Macedonia with a rich background spanning over 8 years in UI/UX design. I am deeply immersed in the art of creating visually captivating interfaces that elevate user experiences to new heights. Figma stands as my primary tool of choice, expertly wielded alongside other industry-leading resources meticulously detailed in my skills section. My design philosophy prioritizes integrating aesthetics and usability, crafting interfaces to both dazzle and intuitively guide users. I stay updated on industry trends and technologies to ensure innovative designs. Driven by a relentless pursuit of excellence, I am dedicated to efficiency and delivering impactful solutions tailored to meet your unique digital challenges. Whether it's refining existing ideas or conceptualizing new ones, I am committed to bringing your vision to life in ways that captivate audiences and drive results.
Experience
2024 - Pres
Staff UI/UX Engineer & Product Designer at PhotoCircle, Inc. (Remote)
Led the redesign and enhancement of the PhotoCircle mobile and web applications, focusing on improving user experience, increasing user engagement, and ensuring accessibility compliance.
Spearheaded the creation of a robust design system that streamlined the design process, ensuring consistency across all digital touchpoints.
Collaborated closely with cross-functional teams including product managers, developers, and marketing to align on design goals, deliverables, and timelines.
Mentored and provided guidance to junior designers, improving overall design quality and fostering a culture of continuous improvement.
Developed and optimized user journey flows, wireframes, prototypes, and high-fidelity designs using Figma, resulting in a 30% increase in user retention.
Established design scalability processes, allowing the design system to support a growing user base and evolving product requirements.
Played a key role in strategic design decisions, driving forward initiatives to align the user experience with long-term business goals.
2020 - 2024
Senior UI/UX Product Designer at Axeltra (Skopje Macedonia)
Orchestrated the complete UI/UX design lifecycle, from initial concept to final delivery, ensuring a cohesive and engaging user experience across all digital products.
Spearheaded collaboration across cross-functional teams, including product managers, developers, and stakeholders, to align on design goals, requirements, and deliverables, driving projects to successful completion.
Developed and maintained scalable design systems to ensure consistency and efficiency across all digital touchpoints, enabling smoother collaboration between teams and future product iterations.
Created high-impact wireframes, interactive prototypes, and detailed design specifications, facilitating clear communication and efficient implementation by development teams.
Conducted thorough user research and usability testing to inform design decisions, ensuring that all designs were user-centric, intuitive, and aligned with both user needs and business objectives.
2017 - 2020
UI/UX Designer at Miraclemill (Skopje Macedonia)
Drive user-centric design strategies, informed by research and usability testing.
Lead the creation and maintenance of a scalable design system for consistency.
2016 - 2017
Web and Graphic Designer, (Skopje Macedonia)
The responsibilities involved engaging with clients to identify their objectives, working closely with product owners, developers, and marketers to deliver solutions, designing responsive e-commerce websites and email templates, crafting brand narratives, and producing both digital and print marketing materials.
Produce wireframes, interactive prototypes.